Zipp Wheels

From the velodromes of the early '90s to the cobbled Classics of today, Zipp has built its reputation on relentless innovation in the pursuit of speed. Founded in Indianapolis in 1988, the brand quickly became synonymous with aerodynamic excellence, bringing carbon wheel technology to the forefront of road racing and setting the standard for what high-performance cycling could be.

At its core, Zipp is driven by the idea that faster isn't just about watts and wind tunnels—it's about confidence, control, and the kind of ride feel that makes a rider push harder and go farther. Whether it's the groundbreaking Sawtooth™ rim profiles, hookless rim technology, or the seamless integration of tire pressure sensors into its latest wheels, Zipp continues to blend science with the excitement to see beyond the next turn.

Zipp wheels are developed, tested, and in many cases manufactured at the brand's Indiana headquarters, with engineering support from SRAM's global design network. Real-world feedback—from pro riders hammering the Spring Classics to amateur gravel racers—feeds directly into the product development cycle, ensuring that every wheelset is as durable and dependable as it is fast.

From the flagship NSW road series to the all-road and Classics confidence of the 303 SW, Zipp's lineup is purpose-built for riders who demand more. Whether you're chasing podiums, PRs, or simply a better ride, Zipp delivers precision, performance, and a legacy of innovation that never stops keeping on.